From Day One, the world of fashion has offered a wide variety of silhouettes: fitted or over-sized, straight or slim, long or cropped, with a marked waist or not. All depending on what was in the air. However, the clothes were designed for a specific lifestyle: luxurious if you were a rich hostess entertaining guests or quite simple and handy if you were a hard worker. And fashion has never stopped since then to adapt to every human lifestyle.
Denim followed the same evolutionary pattern. Originally designed for cowboys and miners, it finally became a popular product among the teenagers starting in the 50’s as a symbol of freedom and since then never stopped taking more space on the catwalks and in the fashion world. Stretch fabrics and stretch denim specifically, certainly helped to make more room in the wardrobe for denim. The skinny and legging denim fashion trend settled more than a decade ago. The comfort these jeans offered, opened up a new way of wearing denim. You no longer felt tied up as you did before in non-stretch denim. Every woman could feel comfortable, as she never had before in non-stretch. That was a true textile revolution. Incidentally, fashion history has always undergone small revolutions, for the better by the way. Did not Paul Poiret relieve women from the corset? Stretch brought us comfort and ease. Revolution usually brings a lot of people on the streets. In this case, it brought a lot of different assumed silhouettes. And revolution means we cannot do without anymore. Who would make concessions on comfort? Stretch denim offered a new womanly way of dressing, conveying a positive self-image and confidence where women assume their body and silhouette. Meanwhile, the development of social networks
where everybody can stage his own life and tastes helped accept all realistic body stereotypes and personal creativity. Dressing became a new showcase power where the freedom of looks gave a new dimension to clothes and pushed the frontiers of fit further.
The “GOOD AMERICAN” brand founded in 2016 by Khloe Kardashian offers
“good legs, good cuts and good waists” with sizes ranging from 0 to 24.
In this context, denim pants took on a new pace.Skinny and slim jeans opened the way to curvy fits.The “GOOD AMERICAN” brand founded in 2016 by Khloe Kardashian offers “good legs, good cuts and good waists” with sizes ranging from 0 to 24.“ASOS”, the UK’s largest independent online fashion and beauty retailer, has developed its own curve collection offering different denim fits.
As a matter of fact, it seems these days that skinny, curvy and large fits coexist happily in a new age where all body types are assumed. Voluptuous silhouettes have more products to express their curves because the fashion world has finally opened up to a larger consumer group. Different denim fits rule these days. C.F.