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GAP

Cher and Rap Icon Future sing for Gap
Gap presents the legendary Cher and rap icon Future in the final installment of the ‘Meet Me in the Gap’ fall
campaign, which launched in late July. The message focuses on what can be created when distinct people connect and discover they have more in common than what divides them.
Through their rendition of “Everyday People,” the chart-topping rapper and legendary songstress meet up to add a modern hip-hop trap beat to a classic American song. The campaign spans television, outdoor, mobile, social, print, in store and digital. In addition, Gap will launch a namesake channel on Spotify with a mashup playlist. R.H.

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